Experiential Marketing Manager, EUI GBM

Job description

About The Team The EUI Global Business Marketing (GBM) team champions TikTok in the B2B Marketing world. We educate, inspire, and create opportunities for our Sales teams to build strong client relationships and demonstrate how TikTok delivers meaningful business outcomes. About the Role: TikTok for Business European Business Marketing is looking for an Experiential Marketing Manager to help create some of the most innovative client experiences and events in the industry. Reporting to the EUI Events Lead in London, you will join a European hub that designs and delivers a standout portfolio of pan-European experiences, from flagship industry moments to TikTok-owned, proprietary events. This team is known for pushing creative boundaries, blending culture, creators and product storytelling into IRL experiences that clients remember, talk about and take action on. Working closely with regional/country markets and integrated marketing communications, you will help shape event touch points that strengthen client relationships and elevate the TikTok brand across Europe. You will be part of a team building and scaling the experiential function at TikTok, with real opportunity to set new st...