Card Marketing Team - Data Owner Lead

Job description

We are looking for a leader who is passionate about using data to accelerate CRM/Lifecycle and Digital Marketing strategy and execution, drive business growth, and improve the Chase customer experience. As a Data Owner Lead, within the Card Marketing Team, you will ensure data is high quality, well-protected, and used appropriately and also be accountable for defining, governing, and strategically publishing CRM/Lifecycle and Digital Marketing data to the CCB Data Lake through curated datasets and data products that enable omnichannel marketing, Card customer journeys, audience population and management, journey orchestration, personalization, and measurement. Job Responsibilities: Create and execute a strategic roadmap for the publication of CRM/Lifecycle and Digital Marketing data to the CCB Data Lake, ensuring datasets and data products are discoverable, reusable, and aligned to marketing strategy and campaign execution needs. Lead the definition and development of curated datasets and data products that power omnichannel marketing, including email, SMS, push, in-app, web/app personalization, and other digital channels, with a focus on the Card customer journey and partner with...