Senior Director, Brand Marketing & Management

Job description

JOB SUMMARY: Marriott International is seeking a strategic and visionary Senior Director, Brand Marketing & Management – to lead the launch, global introduction, and long‑term growth of a new ultra‑luxury brand within the Luxury Group portfolio. This role is responsible for building the brand from the ground up—defining its vision, positioning, guest experience, and brand architecture—while establishing a strong foundation for sustainable global expansion. The Senior Director will oversee all core components of a new brand launch, including brand strategy development, branded guest experience design, brand operational standards, differentiated programming, go‑to‑market planning, and early portfolio storytelling. This role will work closely with a broad set of internal and external stakeholders—including continent teams, development, design, operations, marketing, PR/communications, creative agencies and owner groups—to ensure the brand vision is clearly articulated, consistently executed, and compelling to both guests and owners. A critical aspect of the role is partnering with ownership and development stakeholders to grow the brand portfolio, articulating the brand value proposit...