Vice President, Influencer
Weber Shandwick · New York City, New York, US
Who We Are Weber Shandwick is more than a leading global PR agency – we’re an engagement agency and we’re working in and around the cutting edge of the new m...
Job description
Who We Are Weber Shandwick is more than a leading global PR agency – we’re an engagement agency and we’re working in and around the cutting edge of the new media landscape. We’re storytellers, content creators, and we engage people IN the story. Our success is built on a deep commitment to client service and to our people. We embrace creativity and collaboration, and we engage stakeholders in new and creative ways to build brands and reputations. Vice President, Influencer The Vice President, Influencer will lead the development and execution of integrated influencer marketing programs that drive cultural relevance, brand engagement, and measurable business results. This role blends strategic leadership with hands-on expertise in creator partnerships, digital storytelling, and social innovation. Working closely with cross-functional teams across strategy, creative, insights, and client experience, the VP will design and deliver full-funnel influencer programs—from awareness-driving campaigns to conversion-led affiliate and ambassador initiatives. The ideal candidate has a strong understanding of the evolving creator economy and how influencer partnerships can be integrated into bro...