Digital Platform Analytics & Reporting Manager

Job description

Position Summary: The Digital Platform Analytics & Reporting Manager is responsible for surfacing actionable, cross-channel customer journey insights across USG by building and evolving journey-centric dashboards and analytics reporting. This role unifies and validates data from multiple systems, standardizes KPIs to drive informed decision-making, and educates stakeholders in customer service, marketing, and program management with clear, data-driven insights. With a core focus on customer journey analysis, funnel and event mapping, and ongoing stakeholder engagement, this role is central to reduce churn, drive growth, measure the impact of digital programs, and delivering best-in-class customer experience. The Manager will also support strategic business decisions by leading cross-functional analytics initiatives and ensuring the impact of digital success programs is measured and demonstrated. Key Accountabilities & Responsibilities: As the Digital Platform Analytics & Reporting Manager, this role is accountable for building and maintaining journey-centric dashboards and analytics reporting, unifying data from multiple systems, and standardizing KPIs across all of North America....