Associate Creative Director-Social

Job description

Overview We’re looking for an Associate Creative Director, Social to serve as a senior creative and hands-on maker within the PepsiCo Creative Studio. This role is designed for a social-native creative who can concept, create, and execute work that is platform-first, culturally fluent, and built to perform in real time. PepsiCo is a global leader in food and beverages, operating in over 200 countries with a portfolio that includes 22 iconic billion-dollar brands. Our vision is to be the global leader in beverages by Winning with Purpose, embedding sustainability and innovation into everything we do. You'll be leading a team of content creators making social first creative at scale - production knowledge and obsession over social analytics are a must. Ensuring work for PepsiCo’s iconic beverage brands, including Pepsi, Mountain Dew, Gatorade and many others. Responsibilities: Social-First Concepting: Develop creative ideas designed specifically for social platforms. Ideas that feel native, timely, and culturally connected. Hands-On Creative Execution: Lead the making of social content across formats, including short-form video, series, creator collaborations, and reactive moments. C...