Senior Manager A&I, Home Improvement

Job description

Job Location CINCINNATI GENERAL OFFICES: Job Description: P&G's Analytics & Insights (A&I) organization is a 100-year-old function that drives business growth by translating data and consumer understanding into strategic actions. A&I professionals work across brands to analyze big data, social trends, and behaviors, leveraging AI tools to optimize product innovation, marketing, and in-store experiences. A &I serves as a strategic partner to brand management, sales, and R&D, focusing on "who" the target shopper is, "what" the brand stands for, and "how" to reach them. They often work as "cybernetic teammates," using AI to generate and evaluate ideas faster. In your role as an Analytics and Insights Senior Manager for Home Improvement you will lead the application of advanced analytics and consumer behavior to uncover actionable insights for Home Improvement initiatives, driving strategic decisions and enhancing customer experiences within our home improvement stores selling P&G products. Job Responsibilities: Develop and execute comprehensive analytics strategies to understand consumer behavior and market trends within the home improvement sector. Utilize a diverse toolkit of analyt...