Conversion Copywriter | Mid-Senior
Nord Security · Warsaw, Mazovia, PL
The Marketing department aims to encourage the world to be as enthusiastic about our products as we are. We have more than twenty different teams with specif...
Job description
The Marketing department aims to encourage the world to be as enthusiastic about our products as we are. We have more than twenty different teams with specific areas of focus. Our teams are sharp, highly skilled, and data-driven, focusing on customer acquisition and monetization initiatives. Main Responsibilities: - Write to convert: Craft original, clear, and high-performing copy for landing pages, paid ads, app store descriptions, newsletters, and social media. - Drive the experiments: Partner closely with the Conversion Rate Optimization (CRO) team to write copy variants for A/B tests and website experiments. - Master the data: Follow a data-first approach. Use qualitative and quantitative insights to decide whether a headline needs to be witty or blunt. - Optimize for search: Create SEO-friendly content that ranks well without sounding robotic. - Prioritize and deliver: Juggle multiple tickets and projects simultaneously in a fast-paced agency-style environment. - Research and adjust: Keep up with the cybersecurity world and our competitors to ensure our messaging is always one step ahead. Core requirements: - Native-level English skills. - 2+ years of experience in conversion...