Key Account Manager

Job description

Company Description The Key Account Manager (KAM) is responsible for driving Red Bull strategy and initiatives in national specialty retail accounts. The KAM owns all business activities and targets at national and market levels, and leads coordination and collaboration across multiple functional groups (sales, distribution, marketing, finance, operations, legal) at Headquarters (HQ) and Regional levels to ensure customer objectives and goals are achieved. Job Description: STRATEGY & EXECUTION: Execute short- and long-term strategies and activities consistent with RBNA objectives and standards. Allocate resources where investment has the highest return with strategically important customers. Lead business planning and budget processes for assigned customers. Monitor market trends and provide relevant consumer and competitive insights to the HQ Insights team. Build relationships with senior executives at customer HQs and key field personnel through regular business reviews to align Red Bull and customer strategies. Align internal Red Bull resources across all functional areas to achieve objectives. EXECUTE RED BULL STANDARDS: Shelf & Distribution – Execute distribution on priority p...