Director, Marketing & Business Development-IV

Job description

Job Location: Waikele Premium Outlets PRIMARY PURPOSE: This position is responsible for revenue generation through the sale of property and media assets as well as the creation, development and implementation of the overall strategic marketing direction of the shopping center. The Director of Marketing and Business Development will be responsible for marketing and selling the assets of the mall to consumers, advertisers, marketing companies and the surrounding business community. PRINCIPAL RESPONSIBILITIES: The successful candidate’s responsibilities will include, but not be limited to: Identify, create and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programming in order to achieve the financial sales goals of the property Responsible for developing and implementing retailer intensification strategies. Promote platform program opportunities to retailers, securing retailer offers to enhance programming Flawlessly execute all national and/or regional SBV programs and initiatives at the field level Create annual marketing budgets based on retailer dues, allocating mandatory expenses, discretionary expenses and media expenses as appro...