Director, Digital Performance

Job description

Benefits: - 401(k) matching - Dental insurance - Health insurance - Paid time off DIRECTOR, DIGITAL PERFORMANCE WHAT A DIFFERENCE At Primrose, our mission - to forge a path that leads to a brighter future for all children - is why we do what we do each day. Primrose provides a life-changing early learning experience for children and their families. We believe who children become is as important as what they know. We believe who YOU are is as important as what you know. We make every effort to ensure everyone feels they belong in our Primrose community. Our commitment to Belongingness means we seek similarities and respect differences in our unique backgrounds, life experiences and perspectives. WHAT YOU WILL DO As Director, Digital Performance , you will lead the strategy, optimization, and governance of Primrose’s consumer-facing digital ecosystem including websites, CRM, business listings, and emerging digital platforms. In close partnership with Technology, you will ensure scalable architecture, seamless integrations, and high-performing digital experiences that drive engagement, lead generation, and conversion. You will champion AI-enabled innovation, data-driven decision-makin...