Director, Consumer Insights - Portfolio

Job description

Job Description The Director of Portfolio Insights will be the key strategic insights partner for our Portfolio Marketing team – partnering with the Central Marketing Organization and the BU Teams to drive insights and consumer-first thinking into strategy, and to enable the Zone to make a step change toward a forward-thinking mindset. This role will set priorities with Leadership, set & drive macro insights agenda for the BU, and identify future growth opportunities / white space for the BU. The ideal candidate has both experience in the world of business analytics and modeling, as well as custom consumer insights. This role is new to the organization, and it will own a number of cross-BU functions within the NA Zone. Any candidate will need to have the skillset to drive the agenda and build the function as we grow this team for the short and long term. Specifically, this role will be setting the agenda for Innovation best practices for the NA Zone – creating systems to allow for the discovery, application, and appropriate dollar sizing of white space opportunities throughout the organization. Similarly, this team will also own Cross-Zone Creative Insights learnings – taking the w...