Acquisitions Operations Coordinator
FanDuel · New York City, New York, US
THE POSITION Our roster has an opening with your name on it We are currently looking for an Acquisition Strategy Coordinator to support the strategic growth...
Job description
THE POSITION: Our roster has an opening with your name on it We are currently looking for an Acquisition Strategy Coordinator to support the strategic growth and operational excellence of our customer acquisition initiatives. This is an exciting opportunity to drive impact across alternative acquisition channels, promotional operations, and customer experience optimization while working closely with cross-functional teams to enhance our acquisition capabilities. In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs. THE GAME PLAN: Everyone on our team has a part to play Acquisition Channel Strategy & Operations: - Optimize acquisition channels including Refer-a-Friend (RAF), Verified Not-Activated, and Cross-Sell - Conduct channel operations while developing and testing strategies to optimize both product experience and offer mechanics - Support costing analyses to improve forecasting accuracy - Build upon existing strategies and determine next-phase opportunities, including leveraging targetable offers...