Marketing Technology (MarTech) Lead

Job description

Build and run the engine behind modern marketing. We’re seeking a hands-on MarTech Lead to own and optimize our full marketing technology ecosystem—ensuring campaigns launch seamlessly, systems perform reliably, and Marketing is never blocked by technology. This is a true builder role. Success is defined by what gets shipped, improved, and kept running—without disruption. What You’ll Do: Own & Optimize the MarTech Stack - Own performance, reliability, and scalability of all marketing systems (CMS, dialer, tracking, lead delivery). - Ensure zero marketing downtime through monitoring, troubleshooting, and proactive issue resolution. - Manage integrations, APIs, and data flows across platforms. - Translate marketing needs into practical, executable solutions . Website & Front-End Execution: - Build and maintain website and landing page experiences (Next.js, React, CMS). - Optimize UX, conversion paths, forms, tracking, and SEO fundamentals. - Troubleshoot performance and integration issues. Marketing Automation & Lifecycle (Marketo): Dialer & Lead Flow Ownership (NICE / Salesforce) - Build and optimize email campaigns, templates, and lifecycle programs. - Implement automation, persona...