Director of External Affairs

Job description

Summary The Director of External Affairs will serve as a strategic partner to the Vice President of External Affairs & Communications, helping to shape and support Columbia Distributing's engagement and communications strategy. The role is primarily focused on leading strategic communications, digital and social media, and stakeholder engagement efforts that support the company's business objectives and public affairs priorities. The Director will serve as an important bridge between the company and key stakeholders, including teammates, media, community organizations, suppliers, retail partners, industry associations, and policymakers. Primary Responsibilities: Strategic Communications & Messaging: - Lead the development and execution of integrated communications strategies that support Columbia's strategic priorities. - Partner closely with the VP of External Affairs & Communications to align messaging with policy, corporate, and leadership priorities. - Develop clear, compelling narratives that translate complex industry, policy, and business topics into accessible messaging. - Oversee creation of executive communications, including talking points, presentations, and key messagi...