Principal Software Engineering Manager

Job description

About the Role ProRata.ai is building the future of digital advertising for the AI era. Powered by patent-pending AI agent technology, ProRata Ads delivers highly contextual, prompt-driven advertising that understands both brand intent and content semantics in real time. Our platform powers innovative ad experiences across Gist.ai and a growing network of premium publishers. We are looking for a Principal Software Engineering Manager (Tech Lead) to play a foundational role in designing and scaling our ProRata Ads infrastructure. You will own critical components of the ad serving system, including low-latency ad decisioning, agentic backend workflows, robust reporting, and fraud detection. This is a high-impact, hands-on leadership position. You will blend deep technical architecture with team guidance, working closely with frontend, product, and business development teams to deliver a next-generation ad platform that is scalable, reliable, and truly AI-native. Key Responsibilities: Lead the design and development of our core ad serving infrastructure , ensuring high throughput, sub-100ms latency, and extreme reliability at scale. Architect and build agentic backend systems powered...