Marketing Specialist

Job description

Marketing Specialist Position Overview Faygo Beverages, Inc. is seeking a dynamic and detail-oriented Marketing Specialist to support and execute a wide range of marketing initiatives. This role blends creative, analytical, and operational responsibilities, including graphic design, retail marketing execution, event coordination, and product launch support. The ideal candidate is highly organized, creative, and capable of managing multiple projects while collaborating with internal teams and external partners. Key Responsibilities Creative & Content Development: - Design marketing materials including sales assets (promotional fliers and product sell sheets), presentations, and point-of-sale (POS) - Support social media content and consumer communication - Assist with brand consistency across all marketing channels Retail & Field Marketing: - Develop and maintain planograms and retail merchandising strategies - Coordinate and execute in-store promotions and sampling events - Ensure proper placement and execution of POS materials - Work with and maintain retail systems and product databases Events & Promotions: - Plan, organize, and execute product sampling events - Represent the bra...