Senior Data Analyst

Job description

About you: · 12-15+ years of experience in analytics or data science, with expertise in measurement and attribution. · 3-5 years experience in AdTech industry experience required; familiarity with the TV industry is a plus. · 3-5+ years of experience in AdTech & Marketing Analytics. · Skilled in measurement, attribution, funnel analysis, and developing client ready dashboards in SQL, Python, Excel, Tableau, and Sigma · Hands on exposure to AdTech style analytics through campaign performance, subscription funnel modeling, and event stream data analysis. · Analyzed campaign performance across Ad Spend, CAC, and impressions to evaluate acquisition efficiency; built Sigma dashboards and delivered recommendations that directly informed campaign scaling and budget allocation decisions. · Proven track record of creating and presenting data-driven dashboards and presentations, effectively telling a story through insights, with hands-on experience in Metabase, Tableau, and Looker. · Solid understanding of data modeling techniques, with the ability to explain complex concepts to different audiences. · Ability to independently prepare analysis using SQL, Python, Excel, and statistical methods...