Head of Global Growth Marketing

Job description

This is Hybrid role (3 days in office /2 days remote) About your Team: Interactive Brokers, an S&P 500 global fintech leader, is seeking a Head of Growth Marketing to build and scale a rigorous, experimentation-led growth function focused on owned channels, conversion optimization, and funnel performance. This leader will drive measurable increases in acquisition by optimizing the end-to-end user journey across web, app, lifecycle, and retargeting integrations globally. What will be your responsibilities within IBKR: - Own the global conversion and owned growth strategy across website, landing pages, onboarding flows, email, SMS, push, and in-product surfaces. - Architect and lead a structured experimentation roadmap including multi-arm and adaptive landing page testing, onboarding experiments, incentives, lifecycle sequencing experiments, and personalization frameworks. - Drive measurable improvement in visitor-to-application, application-to-funded, and funded account quality metrics. Partner closely with Media Analytics to integrate paid traffic into owned journey optimization, including retargeting logic, funnel stitching, and incrementality testing across channels. - Build glob...