Creative Director, Amazon Ads, Brand Innovation Lab: Food, Leisure & Communications
Amazon.com · New York City, New York, US
As a Creative Director in the Brand Innovation Lab team, you will be leading one-of-a-kind campaigns for a wide range of global brands from creative brief to...
Job description
As a Creative Director in the Brand Innovation Lab team, you will be leading one-of-a-kind campaigns for a wide range of global brands from creative brief to launch. You'll work with a team of art directors, copywriters, designers, strategists, solutions managers, and content producers to create innovative work by coming up with campaign ideas using the Amazon canvas (i.e. Alexa, Twitch, IMDb, Prime Video). You'll lead projects and own client relationships, focusing on creating work that benefits the end customer while pushing the creative envelope. In this role, you will craft high-level creative ideas that solve business needs for Grocery, Telecommunications, and Quick Service Restaurant brands. You will investigate Amazon/3P data to generate insights based on observed customer behavior. And, through a deep understanding of Amazon's suite of tools and services, recommend campaign frameworks that balance advertiser goals with customers' expectations. You will think across Amazon platforms and beyond, manage complex projects, and create tailored content across channels driving the marketing objectives of advertisers. You will effectively communicate with key stakeholders and extern...