JobMesh

CRO-Specialist (d/f/m)

Haufe Group · Freiburg, Baden-Wurttemberg, DE

Company Description We are looking for a A/B Testing & CRO Specialist (d/f/m) for our topic portals team in the tech division at the Freiburg location as soo...

Job description

Company Description We are looking for a A/B Testing & CRO Specialist (d/f/m) for our topic portals team in the tech division at the Freiburg location as soon as possible. Job Description: - Set up and maintain testing frameworks, including smoke testing and conversion rate optimization (CVR) - Define, monitor, and interpret KPIs, including statistical analysis of test results - Translate product requirements into measurable KPIs and actionable insights - Analyze and optimize user behavior and conversion drivers across UX, messaging, and decision-making - Synthesize qualitative and quantitative insights to identify high-impact improvements - Create dashboards and reports, and document and communicate results to stakeholders - Develop and own the experimentation roadmap across the customer journey, collaborate cross-functionally, and drive a data-driven culture Qualifications: A bachelor’s degree in psychology, business administration, marketing, statistics, or a comparable field with a strong focus on data and user behavior Several years of relevant professional experience in CRO, web analytics, or growth hacking - Strong statistical expertise - Advanced knowledge of web analytics...