Senior Product Marketing Manager

Job description

Sr. Product Marketing Manager (Scopely, Inc.; Culver City, CA): Become an expert in the MONOPOLY GO! game product roadmap of features, advising marketing and business development leadership on features the company actively promotes. Work closely with our business development and monetization teams to craft compelling marketing collateral that the company can take to platforms like Apple and Google for merchandising support. Develop a process for Product Roadmap communication to cross functional marketing stakeholders, responsible for updating all stakeholders and ensuring teams are not facing roadmap blockers. Drive App Store Optimization across the Google Play and Apple AppStore, including product page testing, A/B testing new concepts, and ensuring best practice adoption. Support and strengthen player reactivation initiatives in partnership with performance marketing and LiveOps. Lead and coordinate 3rd party brand and IP collaboration strategic marketing planning with internal marketing, creative, and support teams and external partner teams. Telecommuting permitted from within the U.S. Minimum requirements: Bachelor’s degree or foreign equivalent in Marketing, Business, Adverti...