Founding GTM Lead (Growth & Community)

Job description

Founding GTM Lead (Growth & Community) Recruitment led by EQL Tech on behalf of a venture-backed Fintech Leader San Francisco, CA or Phoenix, AZ | Full-Time | On-Site EQL Tech is representing our client, who is looking for a founding GTM operator who knows how trust becomes growth. You’ll build the company’s community-led acquisition engine from the ground up through referrals, partnerships, local parent communities, and field work - then use data to refine what works and cut what doesn’t. This is a hands-on founding IC role for someone who wants to be close to families, the numbers, and the founders. About Our Client: The US public education budget ($900B) is being unlocked, allowing parents to take direct control of their child’s funding—averaging $7.5k per kid per year — through state-funded Education Savings Accounts (ESAs). The problem? The infrastructure is broken. Parents are currently trapped in "government-first" portals that are confusing, slow, and induce "clawback anxiety". Our client is building trusted infrastructure for families making education decisions. In this market, adoption is driven by credibility, relationships, and lived experience - not just ads or product...