Group Insights Manager

Job description

Minimum qualifications: - Bachelor's degree in a research or quantitative field, or equivalent practical experience. - 10 years of experience designing, scoping, and executing research and analysis projects. - 10 years of experience translating business problems into research questions and translating research findings and insights into marketing recommendations, including writing survey instruments and discussion guides. - Experience managing research and measurement agencies. - Experience using AI tools/features. Preferred qualifications: - Experience in media streaming or tech industry. - Experience presenting data-driven narratives and recommendations to executive stakeholders to guide decision-making and drive cross-functional alignment. - Proven track record of independently building and executing complex quantitative models, specifically Discrete Choice Modeling (DCM), Conjoints, and MaxDiff, with a foundational understanding of regression modeling. - Expertise in leveraging AI/GenAI tools to drive significant workflow and deliverable efficiencies for the team and the broader organization. - Demonstrated success coaching and elevating a research team on methodology selection...