JobMesh

Customer Marketing and Propositions Manager

BT Group · London, England, GB

Job Req ID: 56104 Posting Date: 1st June Function: Sales and Commercial Location: Birmingham, Bristol or London Salary: Competitive About the role This role...

Job description

Job Req ID: 56104 Posting Date: 1st June: Function: Sales and Commercial: Location: Birmingham, Bristol or London: Salary: Competitive: About the role: This role is pivotal in driving the commercial success of our consumer propositions representing the BT and EE brands developing and managing across the core categories of Broadband, TV and Mobile. You will develop solutions that meet our customers’ needs and commercial ambition ensuring that what we take to market is relevant, differentiated, and drives growth. Your work directly impacts on customer acquisition, ARPU, retention, and brand perception ensuring that we win in the market. What you'll be doing: - Developing the end-to-end customer proposition strategy covering broadband, TV and Mobile categories for the BT and EE brands - Translating unique selling points and product features into clear, compelling customer offers that drive uptake and loyalty - Collaborating with Product and Pricing teams to build commercially viable propositions that meet margin, service revenue and base outcomes - Partnering with wider Consumer teams e.g. Partnerships, Products and Brand teams to deliver effective go-to-market plans and campaign acti...