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Marketing Analyst, Procurement

H.W. Kaufman Group · Farmington Hills, Michigan, US

The Marketing Procurement Analyst owns the company’s promotional products, corporate gifting, and branded apparel function. This role is responsible for stra...

Job description

The Marketing Procurement Analyst owns the company’s promotional products, corporate gifting, and branded apparel function. This role is responsible for strategy and execution within this domain, including vendor management, sourcing, program development, and system optimization. Acting as a key partner to marketing and business stakeholders, this individual drives cost-effective, scalable solutions while ensuring high-quality brand representation and a seamless internal customer experience. Responsibilities: - Own the end-to-end promotional products and corporate gifting function, including vendor strategy, product selection, and program development - Develop and evolve sourcing strategies to support marketing programs, events, and employee engagement initiatives - Identify opportunities to improve efficiency, reduce costs, and enhance program effectiveness - Build, manage, and grow a network of vendors for promotional items, corporate gifts, and branded apparel - Lead vendor negotiations, securing competitive pricing, service levels, and deliverables - Evaluate vendor performance and drive continuous improvement - As assigned, work with other areas of marketing on RFPs, vendor ev...