Market Operations Specialist

Job description

Business Unit Responsibilities: 1.【Social Media & Community Operation】: Deeply involved in the strategic planning and execution across major U.S. platforms (TikTok, YouTube, etc.) and mainstream communities (Reddit, Discord, etc.), including scheduling, copywriting, and multimedia content production (images/videos). 2.【Social Group Building & User Growth】: Drive the buildup and daily operations of fan groups on U.S. mainstream social media and communities. Ideate and execute interactive relevant campaigns to boost fan loyalty and brand stickiness. 3.【Data Insights & Strategy Iteration】: Track the actual performance across our platform's social and community channels, and generate regular recap reports and translate data insights into actionable growth strategies. Requirements: 1.【Language & Culture】: Native-level English proficiency. Professional working proficiency in Mandarin Chinese is a plus for content localization and communication with overseas teams. Deep familiarity with C-dramas and Asian pop culture is highly preferred. 2.【Education & Experience】: Bachelor’s degree or above (majors in Media, Marketing, or Film/TV preferred). Open to fresh graduates or candidates with 1-5...