Product Marketing Manager

Job description

PRODUCT MARKETING MANAGER Team: Marketing - Location: Stockholm: Pacera unifies financial close, consolidation and FP&A. With AARO, Aico and Mercur, finance teams combine trusted data with AI-driven insights to enable robust, scalable and intelligent processes for the Office of the CFO. About the role: As the International Product Marketing Manager, you will be the voice of the product in the market. You will define positioning and messaging per key persona and buying stage, build enablement materials that empower the sales force, and lead product launches that drive pipeline and revenue impact. This cross-functional role sits at the intersection of Product, Sales, and Marketing, requiring strong strategic thinking, storytelling skills, and a deep understanding of buyer needs. Reporting to the CMO, you will ensure our products resonate clearly with the right audiences and stand out in a competitive landscape. What you will do: Positioning, Messaging & Campaign Playbook Themes Define differentiated, persona-specific positioning and messaging aligned to business value and customer pain points Tailor messaging to each stage of the buying journey to improve conversion rates across the...