Executive Director, Marketing and Communications

Job description

Job Summary The Executive Director of Marketing & Communications is a pivotal inaugural role responsible for setting the strategic vision and leading the implementation of a comprehensive, integrated marketing and communications strategy for Drexel’s College of Engineering and Computing (CoEC). Comprising three schools, this newly integrated academic unit reflects a strategic opportunity to more clearly articulate and amplify Drexel’s long-standing strengths across engineering, computing, biomedical and information sciences, bringing them together under a unified identity with national and global relevance. This role calls for a visionary marketing and communications leader who can unify brand, recruitment and reputation-building efforts to elevate the College’s visibility, distinctiveness and impact across regional, national and international markets. The Executive Director—in close partnership with University Marketing & Communications (UMAC), Enrollment Management and the Provost’s Office—will design and lead marketing strategies that support enrollment growth across undergraduate, graduate, and online programs by strengthening demand generation, prospective and admitted student...