Senior Manager, Loyalty Acquisition

Job description

Requisition ID: 257878 Join a purpose driven winning team, committed to results, in an inclusive and high-performing culture. To lead the development and execution of loyalty-driven acquisition strategies that convert Scene+ members into Scotiabank customers and deepen primary relationships. This role brings seasoned expertise in financial services acquisition, campaign optimization, and customer growth, and is accountable for delivering measurable results through sophisticated, insight-led acquisition strategies across priority banking products. Is this role right for you? In this role, you will: Do you have the skills that will enable you to succeed in this role? We’d love to work with you if you have: - Own and evolve loyalty-led acquisition strategies that drive sustainable customer growth and product adoption across Cards, Lending, and Day-to-Day Banking - Lead end-to-end acquisition planning, including strategy development, campaign design, execution oversight, and performance optimization across multiple channels. - Serve as a subject-matter expert in loyalty-based acquisition, providing strategic guidance and thought leadership to Marketing, Product, and Channel partners. -...