Senior Measurement Lead, Agency, Platforms and Client Solutions
Google · New York City, New York, US
Minimum qualifications: - Bachelor's degree or equivalent practical experience. - 8 years of experience in digital media, sales, marketing, or product roles....
Job description
Minimum qualifications: - Bachelor's degree or equivalent practical experience. - 8 years of experience in digital media, sales, marketing, or product roles. - Experience working with digital organizations. - Experience with measurement and attribution methodologies (e.g., Marketing Mix Modeling (MMM), experiments, attribution, incrementality, reach, etc.). Preferred qualifications: - Experience identifying and recommending new processes, procedures, and methods for product adoption strategy, addressing future needs by partnering and collaborating with regional partners/stakeholders. - Experience identifying client issues to define customer and product strategy, enabling long-term opportunities. - Experience using data and measurement to drive sales. - Experience with measurement and attribution methodologies (e.g., MMM, MTA, incrementality). - Experience with Google's performance suite (e.g., Search, PMax, DemandGen, AI Max). - Ability to be a thought leader of Google product and competitive landscape. About the job: Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion...