NBA/WNBA Sales Strategy Lead, Live Sports Sales

Job description

Lead the go to market ad sales strategy for NBA, WNBA, and other premium Live Sports at Amazon. This role will report to the Head of Sports Sales Strategy and contribute in developing sales monetization strategies and annual go-to-market execution for U.S. based advertising solutions within our premium sports properties. He/she will collaborate with the multiple external and internal stakeholders to deliver revenue growth across Amazon leveraging Amazon’s sports rights and partnerships. Key job responsibilities: - Maintain firm grasp of the sports landscape inclusive of marketplace dynamics, fan consumption, media/sponsorship investment trends, league/team/athlete dynamics, content rights, and competitive trends to identify and assess opportunities - Develop the vision and end-to-end strategy for your sports’ positioning, pricing, packaging, and execution across all revenue generating channels - Partner with Business Intelligence and Pricing & Planning teams to develop quantitative analysis of supply/demand trends, including opportunity sizing of both traditional video channels and emerging/new sources (e.g., social, audio, content, etc.) - Develop and execute annual go-to-market (...