Go-To-Market Program Manager
A-LIGN · US
The Go-To-Market (GTM) Program Manager is responsible for planning, coordinating, and executing cross-functional initiatives that bring products, services, o...
Job description
About the Role The Go-To-Market (GTM) Program Manager is responsible for planning, coordinating, and executing cross-functional initiatives that bring products, services, or programs to market efficiently and successfully. You will partner closely with Sales, Marketing, Product, Enablement, and Operations to align timelines, resources, and deliverables, ensuring GTM strategies are executed on time and with precision. You will drive clarity and accountability across stakeholders, mitigate risks, manage dependencies, and translate strategic objectives into actionable project plans that support revenue growth, customer adoption, and overall business impact. Reports to: Strategy & Business Operations Manager: Pay Classification: Full-Time, Exempt: Responsibilities: - Own end-to-end GTM programs, translating strategy into coordinated execution plans across Sales, Marketing, Product, Enablement, RevOps, and Customer teams - Drive cross-functional alignment and accountability, serving as the central owner for GTM planning, priorities, timelines, and launch readiness - Orchestrate complex, multi-stream initiatives (product launches, enablement rollouts, pricing/packaging changes, campaigns...