Channel MKT Specialist（London）

Job description

Channel MKT Specialist（London） London Internet / Electronics / Games 26届海外校招 ResponsibilitiesAssist in developing and executing marketing strategies to drive growth across Anker’s channel platforms. Support the planning and implementation of digital campaigns, promotions, and content strategies to boost sales and improve customer experience. Utilise data and insights to help optimise performance marketing activities across paid, owned, and earned media. Work with cross-functional teams, including Brand and Go-To-Market (GTM), to deliver engaging consumer experiences. Assist in managing marketing budgets, tracking KPIs, and analysing campaign effectiveness to ensure ROI. Research market trends, competitor activities, and new digital marketing strategies to support innovation.QualificationsBachelor’s degree or above in Marketing, Business, Digital Media, or a related field. Proficient in English as a working language; knowledge of additional languages is a plus. Strong interest in DTC, e-commerce, and digital marketing, especially in consumer technology or electronics. Strong analytical skills, with the ability to interpret data and support marketing decision-making. Good communicati...