Senior Channel Marketing Manager

Job description

Job Description Summary Job Description: Department Overview: The Marketing function plays a central role in elevating Aegon Asset Management’s brand, accelerating commercial growth, and enhancing client retention across institutional and intermediary distribution channels. Working closely with Sales, Product, and Investments, the team delivers integrated, insight‑driven marketing activities designed to deepen client engagement and help progress the firm’s strategic priorities. Role Purpose: The Senior Channel Marketing Manager plays a key role in shaping and delivering effective data‑driven marketing plans across distribution channels. This role requires the ability to influence key stakeholders and to make recommendations for creative and effective marketing campaigns. . The role combines strategic thinking with operational excellence to drive measurable commercial outcomes, strengthen channel performance, and enhance the overall client experience. Key Responsibilities: Channel Strategy & Execution: - Design and execute integrated channel marketing plans that drive awareness, engagement, and pipeline growth. - Use market intelligence, sales insights, and performance analytics to...