Heavy Equipment VP Sales Operations

Job description

The Head of Sales Operations supports the President, General Managers, and VPs of Sales by developing the processes, tools, and infrastructure that enable and sustain sales growth across NED. This position drives internal excellence in systems, analytics, reporting, pricing discipline, and process management to ensure sales efficiency, forecasting accuracy, and pipeline visibility. While not directly responsible for revenue quotas, this role empowers sales leaders and representatives to achieve their targets through effective enablement, insights, and operational alignment. Essential Duties and Responsibilities: - Design, implement, and manage scalable sales processes, reporting frameworks, and performance analytics. - Support sales forecasting accuracy and pipeline visibility through consistent definitions, methodologies, and tools. - Lead development of pricing structures, deal desk operations, and bid templates in partnership with Finance and Legal. - Create and maintain KPI dashboards, quota methodologies, and incentive compensation plan mechanics. - Provide data-driven insights to refine go-to-market strategy, sales coverage models, and territory alignments. - Ensure CRM integ...