Trade Marketing Manager - Off Trade
Brown-Forman · CZ
CURRENT EMPLOYEES, CONSULTANTS, AND AGENCY PARTNERS: If you currently work for Brown-Forman, please apply by clicking the Careers icon on the Workday portal....
Job description
CURRENT EMPLOYEES, CONSULTANTS, AND AGENCY PARTNERS: If you currently work for Brown-Forman, please apply by clicking the Careers icon on the Workday portal. For best results, use Google Chrome to view this page. Quote from Hiring Manager: He/she will be a key member within the organization able to deliver a Trade Marketing Strategy by seeking to understand the shopper/consumer behavior, the category, client and channel dynamics, and deploy a plan that reinforces the power of the brands in the market and turns brand choices into purchase through compelling activities at the POP. Meaningful Work From Day One: Aligned with Brown-Forman long-term brand building and profit growth strategies, this position will be focused on strengthening our position in the Off-trade channel by developing compelling activities able to turn brand choices into purchases. What You Can Expect: Leading and developing team of 1 Off-Trade Marketing Assistant Market responsibility: Czechia & Slovakia: Channel responsibility: Off-trade (IKA incl. Discounters, Traditional trade) Strong contribution into both strategic and operational planning process Participate and contribute in S&I of all brands and off-trade...