Senior Data Scientist, Marketing

Job description

Our vision at Descript is to build the next-generation platform for fast and easy creation of audio and video content. We are trusted by some of the world's top podcasters and influencers, as well as businesses like BBC, ESPN, HubSpot, Shopify, and The Washington Post for communicating via video. We've raised $100M from leading investors such as the OpenAI Startup fund, Andreessen Horowitz, Redpoint Ventures, and Spark Capital. We are looking for a strategic and hands-on Marketing Data Scientist to join our Growth team. You’ll partner closely with Performance marketing team to architect our measurement framework, optimize performance across full-funnel marketing, and enable smarter business decisions through data. This is a pivotal role for scaling Descript's marketing engine across both B2C product-led and B2B sales-led growth motions. You'll pioneer the use of AI-enhanced analytics tools that automate strategic decision-making processes and deliver predictive insights at scale. This role can be remote in the US or based in the SF Bay Area. What You’ll Do: Define and Evolve Marketing Measurement: - Develop channel specific CAC targets accounting for audience intent and funnel stag...