Salesforce & Omnichannel Data Analytics Lead (m/f/d)

Job description

Salesforce & Omnichannel Data Analytics Lead (m/f/d) Are you ready to take on a challenge where your expertise in data analytics, omnichannel performance, CRM, and digital campaigns can make a real impact? Great!: We are looking for a Salesforce & Omnichannel Data Analytics Lead (m/f/d) to join our commercial team and help turn data into actionable insights. This position can be based in either Switzerland or Germany and offers a fully remote setup for candidates located in these countries. Your responsibilities include: Integrate, validate and analyze data from CRM, digital platforms and other sources to create a unified and actionable view of customer activities Define, standardize and monitor KPIs across CRM and digital platforms to ensure transparency, alignment and action Develop, automate and maintain omnichannel and sales force effectiveness dashboards, and deliver campaign and engagement performance metrics across brands and geographies to assess performance and identify improvement areas Conduct ad-hoc deep dives and root cause analyses to support tactical decision-making and strategic planning across markets and products Ensure data quality, consistency and structure acro...