JobMesh

Senior CRM & Loyalty Engineer

dentsu · Bucharest, București, RO

Job Description: We Dream. We Do. We Deliver.

Job description

Job Description: We Dream. We Do. We Deliver. At Merkle, a dentsu company, we power the experience economy. Whether we’re building the next great app, running CRM at scale for global brands, delivering technology architectures that support millions of users, or providing world-class data, identity, and insights solutions, it’s all in the name of crafting experiences that set brands apart from the competition. Backed by dentsu's legacy of innovation and creativity originating in Japan, we’ve spent over 35 years helping brands build loyalty, drive growth, and connect meaningfully with their audiences. We’ve been named a global “Leader” by top industry analyst firms in categories as wide-ranging as digital transformation and commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management. Key responsibilities and accountabilities: Responsible for leading the design, customization, and optimization of the CRM platform, ensuring robust integration, advanced data analytics, and scalable solutions that align with the domain’s strategic objectives and drive customer relationship excellence while identifying...