Freelance CRM & Email Designer (Project-Based)

Job description

We are looking for a data-driven Freelance CRM Designer to partner with our CRM Manager on a project basis. Your primary focus will be auditing, refreshing, and building out high-performing email flows that drive engagement and conversion. The Project Scope: Flow Optimization: Designing end-to-end automated email sequences (Welcome series, Win-back, Abandoned Cart, etc.). Template Systems: Building modular, "drag-and-drop" style templates that are aesthetically beautiful but technically robust. Conversion Focus: Using design hierarchy to drive CTAs and improve Click-Through Rates (CTR). Mobile-First Design: Ensuring every asset is perfectly optimised for dark mode and mobile responsiveness. The Ideal Profile: CRM Specialist: You don’t just "do emails", you understand user journeys and how design influences behavior. Tech-Savvy: Deep experience with Klaviyo. You should understand what can and cannot be done with HTML/CSS in an inbox environment. Strategic Thinker: You’re comfortable collaborating with the CRM Manager on A/B testing layouts (e.g., testing "image-heavy" vs. "text-led" designs). Toolbox: Mastery of Figma (preferred for collaboration) or Adobe Creative Suite. Knowledge...