JobMesh

Brand Manager - 12-Month FTC (All Genders)

zooplus SE · Munich, Bavaria, DE

Company Description With over 25 years’ experience, plus the same enormous passion and ambition we had on day-one, we’re trailblazers in the pet e-commerce i...

Job description

Company Description With over 25 years’ experience, plus the same enormous passion and ambition we had on day-one, we’re trailblazers in the pet e-commerce industry. Our solutions make over 12 million customers genuinely happier – and that’s something we really care about. We work together to continually adapt; embracing change and the challenges it brings so that we can keep doing better. Join us and discover a place where your potential meets your passion for pets. That’s the power of plus. Job Description: Drive Brand Strategy & Execution : Lead the development and implementation of branding strategies for assigned food brand, ensuring strong positioning, clear USPs, and cohesive visual identity. Own End-to-End Brand Projects : Take full ownership of product launches, re-positioning, and strategic projects (from planning to execution) ensuring quality, timeliness, and impact. Lead Cross-Functional Collaboration : Work closely with internal teams (sales, marketing, product, legal, etc.) and external partners (agencies) to align brand initiatives with business objectives. Analyze Performance & Optimize Growth : Monitor key KPIs (e.g., sales growth, volume, customer acquisition, co...