Senior Specialist, Paid Media (m/f/d) - Hamburg

Job description

FOR OUR HEAD OFFICE NORTHERN EUROPE, BASED IN HAMBURG, WE ARE LOOKING FOR YOU!: Senior Specialist, Paid Media (m/f/d) – Hamburg WE DELIVER • WE DREAM • WE CARE • WE DARE: The Senior Specialist, Paid Media plays a pivotal role in shaping Pandora’s multi-channel media strategy across digital and traditional platforms. As a subject matter expert, this role leads full-funnel media planning, oversees cross-market campaign execution, and drives innovation through test-and-learn initiatives. The position ensures that media investments are efficient, measurable, and aligned with overall brand and business objectives. Additionally, the role provides functional guidance to junior team members and collaborates closely with cross-functional partners to deliver integrated and impactful media activity. WE DELIVER – Let’s deliver together: Channel Leadership - Own the development of full-funnel paid media tactics across Social, TV, Print, Audio, CTV, and YouTube. - Translate overarching strategy and business objectives into effective, measurable media plans. - Identify emerging media opportunities and lead pilot initiatives across new platforms and formats. - Conduct audience research and media c...