JobMesh

Social Media Publishing and Content Strategy Manager, True Crime

Sinclair Inc. · Austin, Texas, US

We’re looking for someone who lives and breathes social—someone who knows exactly what makes people stop scrolling, hit play, and come back for more. As our...

Job description

We’re looking for someone who lives and breathes social—someone who knows exactly what makes people stop scrolling, hit play, and come back for more. As our Social Media Publishing & Content Strategy Manager for Criminally Obsessed, you’ll own how and when our content hits the internet. You’ll build smart, data-backed publishing strategies, make sure everything that goes live is sharp and on-brand, and help us grow a deeply engaged audience across platforms. If you’re equal parts strategist, editor, and internet detective—this role is for you. What You’ll Do: Own the Publishing Strategy: Be the Final Set of Eyes - Build and evolve a dynamic publishing plan designed to maximize views, engagement, and audience growth. - Use platform trends, audience behavior, competitor insights, and performance data to determine what goes out, when, and where. - Work closely with creative teams to streamline workflows, cut inefficiencies, and move fast—especially when news breaks. - Act as the last line of defense before anything goes live. - Review all content for accuracy, clarity, tone, and brand alignment—nothing gets published without your sign-off. - Catch and correct errors in spelling, gramm...