Head of Marketing (B2B/B2G)
Vizzia · Paris, Île-De-France, FR
🎯 Mission You lead Vizzia's Marketing function: the engine that turns our technology into revenue, our products into buying conviction, and our leads into cu...
Job description
🎯 Mission You lead Vizzia's Marketing function: the engine that turns our technology into revenue, our products into buying conviction, and our leads into customers. You drive three disciplines — Product Marketing, Performance Marketing (Acquisition), and Brand & Communication — and you are accountable for aligning them around a single objective: accelerating revenue. In one sentence: you build the marketing machine that helps Vizzia meet its market, drive faster product adoption, close faster, and scale faster — and you make sure every marketing initiative translates into measurable impact on pipeline and revenue. What you actually do: You establish Safety. Vizzia has proven product-market fit on Waste with 250+ local authorities. You build the narrative, the positioning, and the assets that make Vizzia a credible player in public safety — while accelerating Waste conversion in parallel. You arm Sales. You don't deliver marketing content — you give them a competitive edge in the room. Pitch decks, battlecards, case studies, objection handlers: every asset is built to close, not to fill a shared drive. You build inbound. Today, 99% of acquisition relies on outbound. You construct t...