Senior Specialist, Brand Marketing and Engagement

Job description

The Sr. Specialist, Brand Marketing and Engagement will support social, advertising, and brand marketing initiatives with a strong emphasis on partnerships and promotional programs that drive awareness and engagement for Epson America, including efforts with the LPGA. In this role, the specialist will act as a key liaison between internal teams and external partners, ensuring marketing assets are successfully developed and leveraged across all marketing platforms. The position will serve as a day to day point of contact for LPGA personnel and professional golfers, assisting with the planning, organization, and execution of events to ensure seamless delivery. Additionally, the specialist will contribute to integrated marketing strategies that support business goals, collaborate with internal teams and external agencies/partners to help promote Epson products through defined channels, assist and track marketing budgets, and report on ROI and KPIs to guide ongoing optimization. The ideal candidate is highly organized and detail oriented with an interest in partnerships. This role offers meaningful, hands on experience across key areas of brand marketing, including event coordination,...