Senior Account Executive

Job description

Serve as a senior sales lead for FrontLine Marketing, responsible for driving revenue with a targeted portfolio of CPG brands and their agency partners by selling and delivering in-store display and retail media programs. This role owns the end-to-end sales cycle—from prospecting and consultative selling to program design, execution oversight, and post-campaign recaps. Prior experience selling to CPG organizations is required, along with a strong working knowledge of shopper marketing, retail media, and the retail/CPG planning and budgeting process. #DiscoverYourPath - Own revenue performance for an assigned list of current CPG clients; develop annual account plans, set growth targets, and execute strategies to expand spend across FrontLine Marketing’s in-store display and media offerings. - Prospect and develop new business by researching target accounts, identifying key stakeholders, building relationships with brand and agency decision-makers, and advancing opportunities through the pipeline to close. - Lead consultative sales conversations to uncover business objectives, translate goals into recommended program solutions (creative, placements, timing, and budgets), and present...