Director, Partnerships & Affiliate Marketing

Job description

Purpose & Overall Relevance for the Organization The Director of Partnership & Affiliate Marketing is responsible for leading the strategy, performance, and operational excellence of adidas NAM’s partnership and affiliate ecosystem. This role owns the development and execution of growth strategies across affiliate marketing, strategic partnerships, branded collaborations, gift card programs, and emerging business development opportunities that drive profitable, incremental revenue growth. This leader is accountable for delivering commercial and brand objectives through a diversified partnership portfolio, with a strong focus on customer acquisition, revenue contribution, return on investment, and channel innovation. Working cross functionally across eCommerce, merchandising, analytics, finance, brand marketing, legal, and business development, this role will identify and unlock scalable partnership opportunities that support adidas’ broader business priorities. This role will also contribute to global best practices, help shape the future of partnership marketing within the North America market, and build a center of excellence for partnership driven growth. Key Responsibilities: C...