Associate Director - Media and Advertising

Job description

Work Schedule : This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered Work Location: Dallas, TX: Overall Purpose: The Associate Director of Media & Advertising is responsible for leading the end-to-end strategy, execution, and optimization of digital advertising and campaign operations across the Currently consumer-facing digital properties – including Currently.com, consumer email and portal experiences, and ATT.com. This role serves as the business lead for AT&T’s strategic partnership with Yahoo, owning joint monetization plans and ad stack performance. The Associate Director is also responsible for defining requirements for performance reporting and is a key stakeholder in consumer product operations. This position will lead advertising operations and reporting & analytics with a focus on improving average revenue per user, increasing user engagement, and driving advertising demand stability. This is a high-impact, results-oriented role that blends business leadership, partner management, and digital media expertise. The ideal candidate will bring deep experience in ad monetization, campaig...