Manager - Web Analytics

Job description

AVEVA is creating software trusted by over 90% of leading industrial companies. Salary Range: $97,100.00 - $161,900.00 This pay range represents the minimum and maximum compensation that the position offers, and final compensation can vary within the range depending on work location, job experience, skills, and relevant educational attainment and/or training. J ob Title: Manager - Web Analytics Location: Philadelphia, PA and Houston, TX Employment Type: full time: As the Manager of Web Analytics, you will lead the delivery of actionable insights to support the performance and optimization of AVEVA’s digital properties. This role requires deep expertise in Adobe Analytics and a strong understanding of web analytics methodologies to measure content performance, user journeys, site health, and conversion optimization. A key responsibility of this role is overseeing the implementation and ongoing maintenance of web analytics tags using Adobe Experience Platform and Google Tag Manager. You will also manage the web analytics data layer—ensuring accurate, consistent, and scalable data capture across AVEVA’s websites. This includes defining tracking requirements, collaborating with develop...